DaRoute Marketing — Social Media, Video, Graphics & Ads
● Niche social media specialists

Put your brand on the route to growth

DaRoute Marketing plans, designs and runs your entire social presence — videos, graphics, daily posting and ads — built specifically for schools, salons and restaurants.

Start your route See our work
Schools & Colleges Salons & Parlours Restaurants
SC
Summit CollegeSponsored · 1d
Admissions open
Your Future Starts Here 🎓
Fall intake — scholarships available.
CB
CrispyBite BurgersSponsored · 2h
Today only
Buy 1 Get 1 Free 🍔
Every combo, 5–9 pm. Show this post.
♥ 1,248💬 96↗ 312
GL
Glow Lounge SalonReel · 5h
Before → After
Bridal Glam ✨
20% off bridal packages this month.
Stop 01 · What we do

One team for your entire social presence

No juggling freelancers. Tap any service to see exactly what's included, what you receive, and how we run it.

▶

Video & Reels

Short-form video, reels and promos shot and edited to stop the scroll.

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✦

Graphics & Design

Branded posts, menus, flyers and stories that look premium on any feed.

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📅

Daily Posting

A consistent content calendar — planned, written and published for you.

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🎯

Paid Ads

Facebook, Instagram, TikTok and YouTube ads that bring enquiries, not just likes.

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🧭

Strategy & Growth

Monthly reporting and a clear route: what we post, why, and what it earned you.

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Stop 02 · Who we serve

We don't market everything. We master three niches.

Specialising means we already know what works for your industry — the hooks, the formats, the offers and the ad audiences.

Education

Schools, Colleges & Universities

Fill admissions seasons and build campus pride parents and students trust.

  • Admission campaign ads
  • Campus life reels & event coverage
  • Parent-focused Facebook content
Beauty

Salons & Parlours

Turn transformations into bookings with content that shows your skill.

  • Before / after reels
  • Seasonal offer graphics
  • Local booking ad campaigns
Food

Fast Food & Restaurants

Make people hungry on the feed and walk them straight to your counter.

  • Food videography & menu shoots
  • Daily craving-trigger posts
  • Delivery & footfall ads
Stop 03 · The route

From first call to full feed in 14 days

  1. Discovery call

    We learn your business, audience and goals — free, no commitment.

  2. Route map

    You get a content plan and ad strategy built for your niche.

  3. Create & launch

    Videos, graphics and copy produced; daily posting begins across your platforms.

  4. Grow & report

    Ads optimised weekly, with a plain-language monthly report of results.

4Platforms managed
30+Posts per month
3Specialist niches
14 daysCall to full launch

Ready to put your brand on DaRoute?

Book a free discovery call and get a sample content plan for your business — no strings attached.

Book your free call
Service · Video & Reels

Video that stops the scroll and starts the cravings, bookings and enquiries

Short-form video is the highest-reach format on every platform. We script, shoot and edit reels, TikToks and promos built around what actually performs in your niche — food close-ups, salon transformations, campus life.

Get a video plan
▶
"Sizzle shot → offer → call to action"
Every reel follows a proven hook formula.
ReelsTikTokYouTube ShortsPromos
What's included

Everything from idea to published reel

Concept & scripting

Hooks and storylines written for your niche — cravings for food, transformations for beauty, pride for campuses.

On-location shooting

We film at your outlet, salon or campus with professional lighting and audio.

Editing & captions

Fast cuts, trending audio, subtitles and your branding on every export.

Platform-ready formats

Delivered in 9:16, 1:1 and 16:9 so one shoot covers reels, feed and YouTube.

Promo & ad versions

Each video gets an ad-ready cut with a clear offer and call to action.

Monthly video calendar

4–12 videos planned per month, matched to your offers and seasons.

You receive

4–12 edited videos / monthAd-ready cutsCover graphicsCaptions & hashtagsRaw footage archive
Start your routeSee video-style samples
Service · Graphics & Design

Designs that make a small business look like a big brand

Menus, offers, admission announcements, price lists, festival greetings — every graphic designed on your brand colours and fonts, so your feed looks consistent and premium.

Get a design plan
✦
One brand kit.
Every post instantly recognisable.
Feed postsStoriesMenusFlyersCovers
What's included

A complete design system for your socials

Brand kit setup

Colours, fonts and templates defined once, applied to everything after.

Offer & promo posts

Deals, discounts and announcements designed to be read in under 3 seconds.

Menus & price lists

Digital menus for restaurants and service/price cards for parlours.

Event & admission creatives

Admission open, results day, sports day, seminars — designed and sized for every platform.

Story & highlight covers

Matching story sets and highlight icons that tidy up your whole profile.

Print-ready files

The same designs exported for standees, flyers and in-store screens.

You receive

20–30 designs / monthBrand template kitAll source filesPrint-ready exports
Start your routeSee design samples
Service · Daily Posting

Your pages, active every single day — without you lifting a finger

An inactive page tells customers you might be closed. We plan a monthly calendar, write the captions, and publish across Facebook, Instagram and TikTok on schedule, then reply-monitor your inbox and comments.

Get a posting plan
📅
30 days planned.
Approved by you. Posted by us.
CalendarCaptionsHashtagsSchedulingEngagement
What's included

Consistency, handled end to end

Monthly content calendar

Every post planned in advance and shared with you for one-click approval.

Caption writing

Captions in the tone your audience responds to — playful for food, elegant for beauty, trusted for education.

Hashtag & timing research

Posted at the hours your specific audience is actually online.

Cross-platform publishing

Facebook, Instagram and TikTok covered from one calendar.

Comment & inbox care

We flag enquiries to you fast so a comment becomes a customer.

Occasion coverage

National days, festivals and local moments included automatically.

You receive

Daily posts (30/month)Approval calendarInbox summariesMonthly engagement report
Start your routeSee post samples
Service · Paid Ads

Ads measured in admissions, bookings and orders — not likes

We build and manage campaigns on Facebook, Instagram, TikTok and YouTube with local targeting, tested creatives and weekly optimisation, so every rupee of budget works toward a real enquiry.

Get an ads plan
🎯
Right offer.
Right audience. Right radius.
Lead adsLocal reachRetargetingWeekly reports
What's included

Full-funnel campaign management

Campaign strategy

Objectives mapped to your season — admissions drives, bridal season, ramadan deals.

Audience & radius targeting

Parents near your campus, brides in your city, hungry customers within delivery range.

Ad creative production

Scroll-stopping images and video cuts made specifically for ads.

Lead forms & WhatsApp ads

Enquiries land directly in your inbox or WhatsApp — no website needed.

Weekly optimisation

Budgets shifted to winning ads; weak ones paused before they waste spend.

Transparent reporting

Cost per enquiry in plain language, every week.

You receive

Campaign setup & managementAd creativesLead delivery to WhatsAppWeekly performance report
Start your routeSee ad samples
Service · Strategy & Growth

A clear route: what we post, why, and what it earned you

Marketing without a plan is just noise. We audit your presence, study your competitors, set monthly targets and report results in plain language — so you always know where your brand is heading.

Get a strategy session
🧭
Audit → Plan →
Execute → Measure → Improve
AuditCompetitor watchTargetsMonthly review
What's included

The thinking behind everything we publish

Social media audit

An honest review of your current pages: what's working, what's hurting you.

Competitor analysis

What similar schools, salons and restaurants in your area are doing — and how to beat it.

Growth targets

Realistic monthly goals for followers, reach and enquiries, agreed with you.

Content strategy

The mix of videos, offers and community posts tuned to your goals.

Monthly review call

30 minutes each month to walk through results and the next month's plan.

Plain-language reports

No jargon dashboards — a one-page summary you can read in two minutes.

You receive

Initial audit reportQuarterly strategy docMonthly report + callCompetitor snapshots
Start your routeSee our work
● Portfolio

Sample creatives, styled for each niche

Concept designs showing how we approach content for schools, parlours and restaurants. Your feed gets the same treatment — in your brand colours.

Today only
Buy 1 Get 1 Free 🍔
Every combo, 5–9 pm.
CrispyBite BurgersDaily offer post
Food
Admissions open
Your Future Starts Here 🎓
Fall intake — scholarships available.
Summit CollegeAdmissions ad creative
Education
▶Before → After
Bridal Glam Season ✨
20% off bridal packages this month.
Glow Lounge SalonTransformation reel cover
Beauty
▶New on the menu
Loaded Fries Drop 🍟
Cheese pull filmed in slow-mo. Watch till the end.
CrispyBite BurgersMenu launch reel
Food
▶Campus life
Sports Week Highlights 🏆
3 days. 12 teams. One champion.
Summit CollegeEvent coverage reel
Education
Price list
Party Makeup from Rs. 3,500
Hair styling · Facials · Mehndi — full menu in comments.
Glow Lounge SalonService menu graphic
Beauty
Free delivery
Midnight Cravings? 🌙
We deliver till 2 AM. Order on WhatsApp.
CrispyBite BurgersDelivery-radius ad
Food
Results day
98% Pass Rate 🎉
Congratulations to our 2026 graduates.
Summit CollegeAchievement post
Education
Limited slots
Eid Booking Open 🌙
Reserve your slot before they fill up.
Glow Lounge SalonSeasonal booking campaign
Beauty

Want creatives like these — with your name on them?

Tell us your business and we'll design a free sample post in your branding.

Request a free sample
● Contact

Let's map your route

Tell us about your school, parlour or restaurant. You'll get a reply within one business day — and a free sample content plan.

Request your free plan

Opens WhatsApp with your message pre-filled. No spam, ever.